About Us | Agenda

WayNet Director's Report - September 18, 2014

Membership
Changes/Additional Fees:

• (+$ 60) Morningstar Montessori Preschool
• (+$ 60) Restoration Church
• (+$ 300) Seldom Scene Meadow Bed & Breakfast
• (+$ 420) Total Memberships
• Received Amazon Gift Card Credit for $98.08. Working with our bookkeeper and Brad Glover on how best to reflect this on the books.
• Photo Usage: Greensburg Daily News (1),

Advertising/Marketing/Community Relations

• Wayne County Connections TV Show (Viewers directed back to website /Page)
  • Taped show with Denise Retz, Connie Reeve, and Joe Hellrung on Wayne County Trails.
  • Taped show with Northeastern Superintendent & NHS Principal for September
  • The WC Connections page received 46 sessions from 23 users with 114 pageviews from May 15 to September 16 per Google Analytics.
  • Updated /cc page to link directly to the "on demand" version of the show when it becomes available.
  • Received notice that I have been named "Producer of the Year" by WCTV for Wayne County Connection.
• Twitter - we now have 1,381 followers, an 8.5% increase. Have sent 2,357 tweets.
  Created new "Education" list on Twitter, adding to our existing lists: utilities, news media, weather, sports, public safety, WayNet Members.
• Facebook - 751 people "like" our Facebook page (2% increase), 71% are female, 27% male. 57% are from Richmond, 68% are from Wayne County.
• Our Flickr account regularly receives 1,500 to 3,000 visitors daily. Occasionally, we will have an anomaly and it bursts up to 12,000+ in one day.

Issues & Projects for July / August / September

• Multiple technical issues:
  • Phone continues to be wacky. Tried several fixes, but finally gave up & forwarded it to my cell phone. Receiving a LOT of wrong numbers (due to Google serving up our page on search for Social Security and Government), so I have going straight to voice mail for now. This way I automatically receive a text version of the voice mail message.
  • Continued to research Flickr Badge Issues - still in process. "End of Life'd"?
  • Our host service, AMHosting.com, moved our website to a new server without any notice to us. For smaller sites, this shouldn't cause too many problems, but for us, there were a host of issues, some I'm still finding.
  Technical address changed - needed to fix in Dreamweaver & FTP Email broke - fixed Talk of the Town broke - fixed Custom Error pages broke - fixed Mailing lists disappeared. Researched options, began setting up lists in Google Groups. New service has fewer panel controls. Things that I could formerly do in the cPanel now must be researched to find out how to do them using .htaccess and other technical methods.
• Discussed options for open board member position with Executive Board
• Ran invoices for August & September 2014
• Enjoyed 1 week's vacation time, requested and received approval to carry over remaining 37 hours from 2014 to the next 90 days.
• Content:
• Update Greens Fork information and Greens Fork cemetery web sites, with assistance from volunteer, Jayne Beers.
• Transfer pages to new layout:
  • Directory
  • About Us
  • News
  • Business Directory
  • Not-for-Profits
  • News/Local News
  • Discover Wayne County
• Find It Fast
  • Social Service Organizations
• Knowledge Center
• Things To Do
  • Fun and Games
  • Sports & Recreation
  • Museums
• Photos & Videos
  • State Fair Band Day - photos and videos
  • Lego Day
  • Bob Rosa Custom Car Show
  • Jubilee Days
  • Autumn Oaks Coonhound Event
  • B-17 Visit
  • Boston Run
  • Art Inspired Runway
  • Potterypalooza
  • Hagerstown Flying Circus
• Website Maintenance:
• Continue to clean up old folders/files left over from FrontPage. Still in process.
• Update logos, links, as requested.
• Review and update page links & calendar events, as necessary. Take photos.

My To-Do List:

• Website Overhaul - continue transferring pages to new layout, reorganize folders and files as appropriate, setup new pages as required for new layout, add auto file transfers to .htaccess as required.
• Research updated calendar software options
• Ongoing: Schedule guests for County Connections.
• Ongoing: Make calls on members/potential members
• Ongoing: Continue to review & update web pages.
• Prepare & Mail invoices and statements each month, Accounts Receivable
• Set up Internship/Volunteer Program

Log Analysis

• Google Analytics Video Tutorial For Beginners
• Why Google Analytics is Inaccurate
• Learning about Bounce Rate.

The figures that were formerly in this section were created from the statistics generated by the AWStats program offered online by our web host.

One of the major changes that occurred with AMHosting moving our site to a new server (which is supposed to be more stable) is that we no longer have access to AWStats, the statistics program we have been using for years.

The downside is that we can no longer compare apples to apples when looking at our historical data. The good news is that we have had Google Analytics set up on the site for some time, so we can still maintain a long-term overview by looking at this service.

The key - to me - is to properly choose which metrics are important to us and to be able view them quickly and easily on a regular basis. Google anyltics offers such a depth of information, it can feel like you're drowning in it.

Once we have settled on what metrics are important to us, these can be published in a report which is emailed on a regular basis. Should this be sent to the board group mail - once a month?, once a week?, once a quarter?

I just (as in 9/17) updated the code used on our website to the most current version for Google Analytics. Hopefully, this will improve the reporting, but there is a small possiblity that things could be awry. I will keep monitoring it. I know there are old pages on our site that do not have the Analytics code on them. As I continue to switch the older pages to our new layout, this will be corrected.

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